What is keeping organizations from effectively using analytics?
Enterprises of all kinds have invested in analytics to improve decision making and outcomes across the business—from product research and innovation to supply chain, customer experience, and risk management. But many executives believe that their analytics initiatives and investments aren’t yet paying off as they should—and the roadblocks to success often lie within their own organization’s processes and practices. In a new survey of 744 business executives around the world and across a variety of industries, conducted by
Harvard Business Review Analytic Services, less than one-fifth (18%) of the respondents said their organizations are getting a sufficient return on their investment in analytics.
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